#2 on MRR Leaderboard๐Ÿ“ˆ Scaling๐Ÿš€ Fast Growing

ServiceNow MRR & Revenue

Enterprise cloud platform automating IT operations, HR workflows, and customer workflows for 8,100+ global enterprises.

Est. MRR

$290M+

+22% YoY

ServiceNow SaaS Metrics at a Glance

๐Ÿ’ฐ
$290M+
Monthly Recurring Revenue
๐Ÿ“Š
$3.5B+
Annual Recurring Revenue
๐Ÿ“ˆ
+22% YoY
YoY Growth Rate
๐Ÿข
8,100+
Total Customers
๐Ÿ’ณ
$35,800/mo
Avg Revenue Per User
๐Ÿท๏ธ
IT Operations
Category
๐Ÿ“…
2004
Founded
๐Ÿ“
Santa Clara, CA
Headquarters

ServiceNow Overview

ServiceNow transformed ITSM (IT Service Management) into a full enterprise workflow platform. Its Now Platform spans IT operations, HR service delivery, customer service management, and app development. ServiceNow's AI-powered automation capabilities and deep enterprise integrations make it exceptionally sticky โ€” once installed, replacement is nearly impossible. It commands some of the highest ARPU in SaaS at ~$35,800/month per customer.

๐Ÿ“Œ MRR.ai Key Insight

Highest ARPU in the top 10 at $35,800/mo โ€” pure enterprise plays win on value

Revenue Range

Monthly (MRR)

$290M+

Annual (ARR)

$3.5B+

Growth Rate

+22% YoY

Tech Stack Indicators

Now PlatformServiceNow AIIntegrationHubFlow DesignerAgentforce

Category / Niche

IT Operations

Enterprise Workflow Automation

Ticker: NOW

How We Calculate ServiceNow's MRR

MRR.ai's revenue estimates for ServiceNow are derived from a combination of publicly available data sources:

  • SEC filings & earnings reports โ€” quarterly and annual revenue figures converted to monthly equivalents (ARR รท 12)
  • Analyst consensus estimates โ€” forward-looking MRR projections from Wall Street research reports
  • Company investor relations โ€” disclosed subscription revenue, customer counts, and ARPU from official communications
  • Third-party data providers โ€” web traffic, job posting velocity, and hiring patterns as growth proxies

* All figures are estimates. MRR.ai does not have access to ServiceNow's internal billing data. These numbers are provided for benchmarking and research purposes only. Actual figures may differ materially.

๐Ÿ“Š Track Your Own SaaS Metrics

See how your MRR, growth rate, and churn compare to ServiceNow and the rest of the leaderboard. Connect Stripe and get AI-powered analysis in 30 seconds.

๐Ÿ” Get a Free MRR Diagnostic

Answer a few questions about your SaaS and get an instant AI-powered breakdown of your MRR health, churn risk, and growth opportunities โ€” benchmarked against companies like ServiceNow.

Run Free Diagnostic โ†’

SaaS MRR Leaderboard

View full leaderboard โ†’