#2 on MRR Leaderboard📈 Scaling🚀 Fast Growing

ServiceNow MRR & Revenue

Enterprise cloud platform automating IT operations, HR workflows, and customer workflows for 8,100+ global enterprises.

Est. MRR

$290M+

+22% YoY

ServiceNow SaaS Metrics at a Glance

💰
$290M+
Monthly Recurring Revenue
📊
$3.5B+
Annual Recurring Revenue
📈
+22% YoY
YoY Growth Rate
🏢
8,100+
Total Customers
💳
$35,800/mo
Avg Revenue Per User
🏷️
IT Operations
Category
📅
2004
Founded
📍
Santa Clara, CA
Headquarters

ServiceNow Overview

ServiceNow transformed ITSM (IT Service Management) into a full enterprise workflow platform. Its Now Platform spans IT operations, HR service delivery, customer service management, and app development. ServiceNow's AI-powered automation capabilities and deep enterprise integrations make it exceptionally sticky — once installed, replacement is nearly impossible. It commands some of the highest ARPU in SaaS at ~$35,800/month per customer.

📌 MRR.ai Key Insight

Highest ARPU in the top 10 at $35,800/mo — pure enterprise plays win on value

Revenue Range

Monthly (MRR)

$290M+

Annual (ARR)

$3.5B+

Growth Rate

+22% YoY

Tech Stack Indicators

Now PlatformServiceNow AIIntegrationHubFlow DesignerAgentforce

Category / Niche

IT Operations

Enterprise Workflow Automation

Ticker: NOW

How We Calculate ServiceNow's MRR

MRR.ai's revenue estimates for ServiceNow are derived from a combination of publicly available data sources:

  • SEC filings & earnings reports — quarterly and annual revenue figures converted to monthly equivalents (ARR ÷ 12)
  • Analyst consensus estimates — forward-looking MRR projections from Wall Street research reports
  • Company investor relations — disclosed subscription revenue, customer counts, and ARPU from official communications
  • Third-party data providers — web traffic, job posting velocity, and hiring patterns as growth proxies

* All figures are estimates. MRR.ai does not have access to ServiceNow's internal billing data. These numbers are provided for benchmarking and research purposes only. Actual figures may differ materially.

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